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I'm P@ty
Drive
To me, creating epic product feels like carving a wave, fresh powder or endless single track.
Experience
Proven track record providing market research, brand strategy, color and merchandising, print, textile and trim research and development, product design, specs, fittings, DTC and wholesale sales marketing strategy and collateral.
Employers/ Clients
Nike, Youngone (Lululemon, Levis, Mark's, L.L. Bean, RLX), Shebeest, Canari, Zoot, Cannondale, Brooks, prAna, Athleta, Title 9, Club Ride, Smartwool, Ibex, Hind, Saucony, Nordic Track, SYNC, Reef, One Industries, Susan Lanci Designs, Crane & Lion, Wuru, Sherpani, GoLite, Crankbrothers, The Phoenix, Clinch Gear, Crossfit Roots, GoLite, SKLZ
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Side Hustles
Founder of Petunia Design, design consulting. Founder of Petunia Mafia, a Boulder, CO women's cycling team with 415 members. Founder of Holden & Hay sustainable weighted blankets, dog beds, and crib sheets. Founder of GiddyHup custom cycling apparel.
Kudos
BIKE Magazine's "25 Most Important Women in Cycling", Design Patent, Malden Mills Apex Award, Keynote speaker at Interbike, REI Passages series speaker, CNN Women in Sports, Timberland's Outdoor Forum, North American Auto Show, Endurance Ladies podcast, Sustainable GOAT podcast, Colorado Classic board member.
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